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Conventional mailings have a 4.4% response rate vs email at 0.12%
"Despite the perception in the marketing industry that direct mail and telemarketing are less effective than digital channels, the Direct Marketing Association (DMA) has found that direct mail boasts a 4.4% rate, compared to email’s average response rate of 0.12%, says Yory Wurmser, director of marketing and media insights at the DMA."
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Pete de Jong (Realtor in Calgary)
OwnerLetter is a professional way to connect with any homeowner. Reach homeowners by clicking rooftops on an aerial map. Click the home you want to reach, select the letter you want to send and submit. OwnerLetter does the rest. Your address list is merged with your letter, printed to paper, stamped, and delivered by the postal service.
Should you have any questions, please feel free to contact us.